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About Shipwreck Coast Tourism

Shipwreck Coast Tourism is an industry-driven regional tourism body, directed by a board of 12 representatives tourism operators and other skilled professionals and managed by a small team of professional staff. more information

 


New Destination Websites

As part of the new direction of Shipwreck Coast Marketing we have been working to develop 3 destination websites for Port Fairy, Warrnambool & Port Campbell/12 Apostles.

www.visitportfairy.com.au   IS NOW LIVE!!

www.visitwarrnambool.com.au   IS NOW LIVE!! Some motivational contents changes will be made.

www.visit12apostlescom.au   - anticipated launch in mid August


Marketing Activities

Increase visitor length of stay, visitor expenditure and visitor numbers by encouraging appropriate product development and by positioning the Shipwreck Coast as a distinctive and competitive tourist destination, whilst remaining an integral part of the Great Ocean Road region.

 


 

Statistics and Research

Provide leadership to the local tourism industry, to increase professionalism, improve organisational structures and encourage partnerships and cooperative iniatives, which will maximise the industries effectiveness and best utilise Shipwreck Coast Tourism's resources more information


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